--- title: Troubleshooting Google Analytics 4 (GA4) and Xola Integration description: Verify that tracking codes are correctly installed and that conversion events are properly configured. Ensure cross-domain tracking is set up to prevent attribution issues. --- [Skip to content](https://support.xola.com/troubleshooting-google-analytics-4-ga4-and-xola-integration#main-content) English Show submenu for translations [![Xola](https://support.xola.com/hubfs/logo.svg)](https://www.xola.com/) - [Home](https://support.xola.com/) - [24/7 Live Support](https://www.xola.com/support/) Open main navigation Close main navigation - [Home](https://support.xola.com/) - [24/7 Live Support](https://www.xola.com/support/) - English Show submenu for translations - [Login](https://xola.com/_public/login.html) [Login](https://xola.com/_public/login.html) How can we help you? - There are no suggestions because the search field is empty. 1. [Help Center](https://support.xola.com/?hsLang=en) 2. [Integrations & Advanced Tools](https://support.xola.com/integrations-advanced-tools?hsLang=en) 3. [Marketing & Tracking Integrations](https://support.xola.com/integrations-advanced-tools?hsLang=en#marketing-tracking-integrations) # Troubleshooting Google Analytics 4 (GA4) and Xola Integration ## Solving Data Gaps - Bridge the Divide Between Your Transactions Report and GA4 Analytics **Tracking conversions with Google Analytics 4 (GA4)** is essential for **measuring the performance** of your **Xola-powered checkout**, but it’s common to notice **differences between your GA4 data and Xola’s transaction reports**. These **discrepancies** can stem from a variety of **technical, configuration, and user-behavior factors** — such as **browser privacy settings**, **ad blockers**, **session attribution**, **mobile vs. desktop traffic**, or **bookings made outside your primary sales funnel**. This **Troubleshooting GA4 guide** is designed to help you **make sense of those differences** and **fine-tune your analytics setup** so you can **trust your data**, **make insightful decisions**, and **maximize your marketing efforts**. Inside, you’ll find: - **Checklists** for **button and JavaScript validation** - **Best practices** for **tag installation** - **Troubleshooting tips** for **attribution and revenue tracking** - **Recommendations** for **comparing GA4 metrics to Xola’s reporting** **Follow these steps** to unlock the most **accurate, actionable insights** from both your **analytics and booking reports**—so you can focus on **growing your business with confidence**. --- **What's covered in this article:** - [Button Implementation Checklist](https://support.xola.com/troubleshooting-google-analytics-4-ga4-and-xola-integration#button) - [Verify Xola JavaScript Installation](https://support.xola.com/troubleshooting-google-analytics-4-ga4-and-xola-integration#Xola-checkout) - [Validate Xola Checkout Button Type](https://support.xola.com/troubleshooting-google-analytics-4-ga4-and-xola-integration#button-type) - [Install & Verify GA4 Tracking Code](https://support.xola.com/troubleshooting-google-analytics-4-ga4-and-xola-integration#installl) - [Set Up Accurate Attribution](https://support.xola.com/troubleshooting-google-analytics-4-ga4-and-xola-integration#setup) - [Compare GA4 Metrics with Xola Reports](https://support.xola.com/troubleshooting-google-analytics-4-ga4-and-xola-integration#compare) - [Key Considerations When Comparing Data](https://support.xola.com/troubleshooting-google-analytics-4-ga4-and-xola-integration#key) --- ### Button Implementation Checklist To accurately track conversions, ensure that both the correct Xola button type and the Xola JavaScript are installed on your website. #### Verify Xola JavaScript Installation For conversion tracking to work, the Xola JavaScript must be installed on your website - either in the `` or `